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HF6161.B4 D45 1999 : The omnipowerful brand : America's #1 brand specialist shares his secrets for catapulting your brand to marketing stardom / Frank Delano.     
      The omnipowerful brand : America's #1 brand specialist shares his secrets for catapulting your brand to marketing stardom / Frank Delano. Sherman Library   PRINT MATERIAL 1999
HF6161.B4 H69 1999 : How to use advertising to build strong brands / edited by John Philip Jones.     
      How to use advertising to build strong brands / edited by John Philip Jones. Sherman Library   PRINT MATERIAL 1999
HF6161.B4 I56 2014 : Innovation: secrets of branding / BBC Worldwide Ltd.     
      Innovation: secrets of branding / BBC Worldwide Ltd. Sherman Library Academic DVD 3rd & 4th Floors   DVD 2014
HF6161.B4 J3 2003 : Sonic branding : an introduction / by Daniel M. Jackson and edited by Paul Fulberg.     
      Sonic branding : an introduction / by Daniel M. Jackson and edited by Paul Fulberg. Sherman Library   PRINT MATERIAL 2003
HF6161.B4 M37 2014 : Marketing : secrets of branding / BBC Worldwide Ltd.     
      Marketing : secrets of branding / BBC Worldwide Ltd. Sherman Library Academic DVD 3rd & 4th Floors   DVD 2014
HF6161.B4 W67 1996 : Measuring the effectiveness of image and linkage advertising : the nitty-gritty of maxi-marketing / Arch G. Woodside.     
      Measuring the effectiveness of image and linkage advertising : the nitty-gritty of maxi-marketing / Arch G. Woodside. Sherman Library   PRINT MATERIAL 1996
HF6161.C33 P43 1998 : The business of children's entertainment / Norma Odom Pecora.     
      The business of children's entertainment / Norma Odom Pecora. Sherman Library   PRINT MATERIAL 1998
HF6161.C44 H55 2004 : As seen in Vogue : a century of American fashion in advertising / Daniel Delis Hill.     
      As seen in Vogue : a century of American fashion in advertising / Daniel Delis Hill. Sherman Library   PRINT MATERIAL 2004
HF6161.C77 V56 1992 : Soft soap, hard sell : American hygiene in an age of advertisement / Vincent Vinikas.     
      Soft soap, hard sell : American hygiene in an age of advertisement / Vincent Vinikas. Sherman Library   PRINT MATERIAL 1992
HF6161.D7 L53 2003 : Presentation planning and media relations for the pharmaceutical industry / John Lidstone.     
      Presentation planning and media relations for the pharmaceutical industry / John Lidstone. Sherman Library   PRINT MATERIAL 2003
HF6161.D7 U5 1991 : Prescription drugs : selected direct-to-consumer advertising studies have methodological flaws : report / to the Chairman, Subcommittee on Oversight and Investigations, Committee on Energy and Commerce, House of Representatives ; United States General Accounting Office.     
      Prescription drugs : selected direct-to-consumer advertising studies have methodological flaws : report / to the Chairman, Subcommittee on Oversight and Investigations, Committee on Energy and Commerce Sherman Library   PRINT MATERIAL 1991
HF6161.D7 U55 1991 : Prescription drugs : little is known about the effects of direct-to-consumer advertising : report / to the Chairman, Subcommittee on Oversight and Investigations, Committee on Energy and Commerce, House of Representatives ; United States General Accounting Office.     
      Prescription drugs : little is known about the effects of direct-to-consumer advertising : report / to the Chairman, Subcommittee on Oversight and Investigations, Committee on Energy and Commerce, Hous Sherman Library   PRINT MATERIAL 1991
HF6161.L46 F43 1993 : Advertising, alcohol consumption, and abuse : a worldwide survey / Joseph C. Fisher.     
      Advertising, alcohol consumption, and abuse : a worldwide survey / Joseph C. Fisher. Sherman Library   PRINT MATERIAL 1993
HF6161.L46 F57 1995 : Advertising, alcohol consumption, and mortality : an empirical investigation / Joseph C. Fisher and Peter A. Cook.     
      Advertising, alcohol consumption, and mortality : an empirical investigation / Joseph C. Fisher and Peter A. Cook. Sherman Library   PRINT MATERIAL 1995
HF6161.L46 G86 2010 : Alcohol advertising and young people's drinking : representation, reception and regulation / Barrie Gunter, Anders Hansen, Maria Touri.     
      Alcohol advertising and young people's drinking : representation, reception and regulation / Barrie Gunter, Anders Hansen, Maria Touri. Sherman Library   PRINT MATERIAL 2010
HF6161.L46 H3413 2000 : Absolut : biography of a bottle / Carl Hamilton.     
      Absolut : biography of a bottle / Carl Hamilton. Sherman Library   PRINT MATERIAL 2000
HF6161.M54 R64 1980 : What becomes a legend most? : The Blackglama story / by Peter Rogers ; photos. by Richard Avedon and Bill King ; introd. by Erla Zwingle.     
      What becomes a legend most? : The Blackglama story / by Peter Rogers ; photos. by Richard Avedon and Bill King ; introd. by Erla Zwingle. Sherman Library   PRINT MATERIAL 1980
HF6161.P36 W47 2000 : Kodak and the lens of nostalgia / Nancy Martha West.     
      Kodak and the lens of nostalgia / Nancy Martha West. Sherman Library   PRINT MATERIAL 2000
HF6161.S62 S58 2001 : Stronger than dirt : a cultural history of advertising personal hygiene in America, 1875-1940 / Juliann Sivulka.     
      Stronger than dirt : a cultural history of advertising personal hygiene in America, 1875-1940 / Juliann Sivulka. Sherman Library   PRINT MATERIAL 2001
HF6161.T6 F75 1996 : Smoking and politics : policy making and the federal bureaucracy / A. Lee Fritschler, James M. Hoefler.     
      Smoking and politics : policy making and the federal bureaucracy / A. Lee Fritschler, James M. Hoefler. Sherman Library   PRINT MATERIAL 1996
HF6161.T63 S62 2000 : Great old-time advertisements about Florida / selected by Donald D. Spencer.     
      Great old-time advertisements about Florida / selected by Donald D. Spencer. Sherman Library   PRINT MATERIAL 2000
HF6178 .D78 1996 : Disruption : overturning conventions and shaking up the marketplace / Jean-Marie Dru.     
      Disruption : overturning conventions and shaking up the marketplace / Jean-Marie Dru. Sherman Library   PRINT MATERIAL 1996
HF6178 .J34 2003 : Casting for big ideas : a new manifesto for agency managers / Andrew Jaffe.     
      Casting for big ideas : a new manifesto for agency managers / Andrew Jaffe. Sherman Library   PRINT MATERIAL 2003
HF6178 .S24 1988 : How to get the best advertising from your agency : how it works, how to work with it : a management primer for advertisers / Nancy L. Salz.     
      How to get the best advertising from your agency : how it works, how to work with it : a management primer for advertisers / Nancy L. Salz. Sherman Library   PRINT MATERIAL 1988
HF6178 .W43 2015 : Agency : starting a creative firm in the age of digital marketing / Rick Webb.     
      Agency : starting a creative firm in the age of digital marketing / Rick Webb. Sherman Library   PRINT MATERIAL 2015
HF6181.C49 S73 1993 : Inventing desire : inside Chiat/Day : the hottest shop, the coolest players, the big business of advertising / Karen Stabiner.     
      Inventing desire : inside Chiat/Day : the hottest shop, the coolest players, the big business of advertising / Karen Stabiner. Sherman Library   PRINT MATERIAL 1993
HF6181.C75 B47 2005 : Hoopla / Crispin Porter + Bogusky ; [written with Warren Berger].     
      Hoopla / Crispin Porter + Bogusky ; [written with Warren Berger]. Sherman Library   PRINT MATERIAL 2006
HF6181.S23 F35 1989 : The brothers : the Saatchi & Saatchi story / Ivan Fallon.     
      The brothers : the Saatchi & Saatchi story / Ivan Fallon. Sherman Library   PRINT MATERIAL 1989
HF6181.S23 F45 1996 : Saatchi & Saatchi : the inside story / Alison Fendley.     
      Saatchi & Saatchi : the inside story / Alison Fendley. Sherman Library   PRINT MATERIAL 1996
HF6181.S23 G65 1997 : Conflicting accounts : the creation and crash of the Saatchi & Saatchi advertising empire / Kevin Goldman.     
      Conflicting accounts : the creation and crash of the Saatchi & Saatchi advertising empire / Kevin Goldman. Sherman Library   PRINT MATERIAL 1997
HF6182.J3 M64 1996 : A Japanese advertising agency : an anthropology of media and markets / Brian Moeran.     
      A Japanese advertising agency : an anthropology of media and markets / Brian Moeran. Sherman Library   PRINT MATERIAL 1996
HF6182.U5 M56 1988 : Emperors of adland : inside the advertising revolution / Nancy Millman.     
      Emperors of adland : inside the advertising revolution / Nancy Millman. Sherman Library   PRINT MATERIAL 1988
HF6201.D4 B8 : Drug store operating costs and profits / Orin E. Burley, Albert B. Fisher, Jr. [and] Robert G. Cox.     
      Drug store operating costs and profits / Orin E. Burley, Albert B. Fisher, Jr. [and] Robert G. Cox. Sherman Library   PRINT MATERIAL 1956
HF6201.F723 F58 : Flowers-by-wire; the story of the Florists' Telegraph Delivery Association.     
      Flowers-by-wire; the story of the Florists' Telegraph Delivery Association. Sherman Library   PRINT MATERIAL 1960
HF6201.G7 D532 : Self-service food stores / by Carl W. Dipman ... Robert W. Mueller .. [and] Ralph E. Head..     
      Self-service food stores / by Carl W. Dipman ... Robert W. Mueller .. [and] Ralph E. Head.. Sherman Library   PRINT MATERIAL 1946
HG1 .A44 : Advances in financial economics.     
      Advances in financial economics. Sherman Library   PRINT MATERIAL 1995-
HG1 .F3 : Finance, insurance & real estate USA.     
      Finance, insurance & real estate USA. Sherman Library, Sherman Library Reference 2nd Floor   PRINT MATERIAL c1999
HG1 .F56 : Finance literature index.     
      Finance literature index. Sherman Library   PRINT MATERIAL c1988-
HG1 .R38 : Research in finance.     
      Research in finance. Sherman Library   PRINT MATERIAL  
HG10 .F5 : Financial times : Europe's business newspaper.     
      Financial times : Europe's business newspaper. Sherman Library Main Systems Office   NON-MUSIC CD  
HG11.E2 E38 1995 : The pursuit of reason : the Economist, 1843-1993 / Ruth Dudley Edwards ; foreword by Bill Emmott.     
      The pursuit of reason : the Economist, 1843-1993 / Ruth Dudley Edwards ; foreword by Bill Emmott. Sherman Library   PRINT MATERIAL 1995
HG61 .I56 : International financial statistics / International Monetary Fund.     
      International financial statistics / International Monetary Fund. Sherman Library Reference 2nd Floor   PRINT MATERIAL 1948-
HG61 .I56 Suppl. : International financial statistics. Supplement series.     
      International financial statistics. Supplement series. Sherman Library Reference 2nd Floor   PRINT MATERIAL 1981-
HG61 .I57 : International financial statistics : Yearbook / International Monetary Fund.     
      International financial statistics : Yearbook / International Monetary Fund. Sherman Library Reference 2nd Floor, Sherman Library   PRINT MATERIAL  
HG63 .A34 2002 : Ageing, financial markets, and monetary policy / Alan J. Auerbach, Heinz Herrmann (editors).     
      Ageing, financial markets, and monetary policy / Alan J. Auerbach, Heinz Herrmann (editors). Sherman Library   PRINT MATERIAL 2002
HG63 .B85 1994 : Building sound finance in emerging market economies : proceedings of a conference held in Washington, D.C., June 10-11, 1993 / edited by Gerard Caprio, David Folkerts-Landau, and Timothy D. Lane.     
      Building sound finance in emerging market economies : proceedings of a conference held in Washington, D.C., June 10-11, 1993 / edited by Gerard Caprio, David Folkerts-Landau, and Timothy D. Lane. Sherman Library   PRINT MATERIAL 1994
HG101 .A34 2002 : Advances in finance and stochastics : essays in honour of Dieter Sondermann / Klaus Sandmann, Philip Sch onbucher (eds.).     
      Advances in finance and stochastics : essays in honour of Dieter Sondermann / Klaus Sandmann, Philip Sch onbucher (eds.). Sherman Library   PRINT MATERIAL 2002
HG101 .A36 2007 : Performing capital : toward a cultural economy of popular and global finance / Rob Aitken.     
      Performing capital : toward a cultural economy of popular and global finance / Rob Aitken. Sherman Library   PRINT MATERIAL 2007
HG101 .B68 2000 : Theory of financial risks : from statistical physics to risk management / Jean-Philippe Bouchaud and Marc Potters.     
      Theory of financial risks : from statistical physics to risk management / Jean-Philippe Bouchaud and Marc Potters. Sherman Library   PRINT MATERIAL 2000
HG101 .C38 2022 : Sustainable finance : using the power of money to change the world / Molly Scott Cato.     
      Sustainable finance : using the power of money to change the world / Molly Scott Cato. Sherman Library   PRINT MATERIAL 2022
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