LEADER 00000cam 2200421Ii 4500 001 1051776147 003 OCoLC 005 20221011095042.0 008 180906t20202020caua b 001 0 eng 010 2018040810 020 1544351496|q(paperback ;|qalkaline paper) 020 9781544351490|q(paperback ;|qalkaline paper) 020 9781544371863|q(pbk. : international student ed.) 020 1544371861|q(pbk. : international student ed.) 035 (OCoLC)1051776147|z(OCoLC)1048936959|z(OCoLC)1262755881 040 DLC|beng|erda|cDLC|dOCLCO|dYDX|dOCLCF|dER0|dYDX|dNLHHG |dEAU|dORE|dC6D|dXFF|dOCLCO|dSFB|dFVC|dOCL|dFEO 049 FEOM 096 HF 5414|bL479s 2020 100 1 Lee, Nancy,|d1945-|eauthor. 245 10 Social marketing :|bbehavior change for social good / |cNancy R. Lee, University of Washington and Social Marketing Services, Inc., Philip Kotler, Kellogg School of Management, Northwestern University. 250 Sixth edition. 264 1 Thousand Oaks, California :|bSAGE,|c[2020] 264 4 |cİ2020. 300 1 volume (various pagings) :|billustrations (some color) ; |c24 cm 336 text|btxt|2rdacontent 337 unmediated|bn|2rdamedia 338 volume|bnc|2rdacarrier 500 Revised edition of the authors' Social marketing, 2016. 504 Includes bibliographical references and index. 650 0 Social marketing. 650 0 Behavior modification. 650 2 Behavior Therapy.|0(DNLM)D001521 650 2 Social Marketing. 700 1 Kotler, Philip,|eauthor. 948 MARCIVE Processed 948 sa11 949 1 |lhpres|g1|p94.00|i35215000905797
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